Clicks is in hot water, after the retailer published a TRESemmé hair advert that was seen as racially offensive. It referred to black women’s hair as damaged, dry and dull; with white women’s hair described as was fine, flat and normal. Clicks has since removed the advert and apologized. In a bid to shut down trading at Clicks today, EFF members took to 37 stores to protest. Several stores have been damaged. Clicks CEO, Vikesh Ramsunder joins CNBC Africa for more.
Clicks combs out hair-raising issue, vows to go after the EFF
PUBLISHED: Mon, 07 Sep 2020 15:46:46 GMT