Road to CHOGM: How CHOGM will boost Rwanda’s MICE strategy

Launched in 2014, the Rwanda Convention Bureau has since been at the center of the implementation of Rwanda’s Meetings, Incentives, Conferences & Exhibitions - MICE strategy; Rwanda’s approach to creating value in the tourism sector. CNBC Africa’s Eugene Anangwe spoke to Nelly Mukazayire, CEO of Rwanda Convention Bureau on how CHOGM in Kigali will boost this strategy.