Strengthening trade collaboration in Africa

Africa is at a pivotal moment in its economic history, with a renewed focus on strengthening trade collaboration across the continent. Percy Koji, Co-founder and Chairman of the Africa Economic Leadership Council, shared his insights on the current landscape of trade relations between South Africa and Namibia in a recent interview with CNBC Africa. The conversation centered around the challenges and opportunities facing entrepreneurs in the region, particularly in the areas of export and import. Koji emphasized the importance of creating an enabling environment for businesses to thrive, both at a national and continental level. One of the key themes of the discussion was the need for a seamless and efficient cross-border trade process. Koji highlighted the significance of the African Continental Free Trade Area in facilitating smoother trade relations between countries. He emphasized the importance of reducing costs and streamlining procedures to make it easier for entrepreneurs to conduct business across borders. By simplifying trade processes and embracing digital solutions, both South Africa and Namibia are paving the way for increased economic collaboration and growth. Furthermore, Koji stressed the importance of supporting small and medium-sized enterprises (SMEs) in key sectors such as food, agriculture, and livestock. He outlined the interventions that are being undertaken to assist SMEs in overcoming challenges such as high input costs. By fostering a conducive environment for entrepreneurship and innovation, the Africa Economic Leadership Council is working towards empowering grassroots entrepreneurs and driving sustainable economic development. One of the key points raised during the interview was the role of financial institutions in supporting the growth of African businesses. Koji highlighted the Council's efforts to secure funding from banks and other financial bodies to sustain their initiatives. By collaborating with various stakeholders and presenting a compelling value proposition, the Council aims to expand its reach and impact in the coming years. Looking ahead, Koji outlined his vision for the future of African entrepreneurship and investment. He emphasized the continent's rich pool of talented and ambitious young individuals who are eager to drive change and innovation. By showcasing Africa's human capital and potential for growth, Koji urged investors to consider the vast opportunities that the continent has to offer. He emphasized the need for a shift in perspective, moving away from traditional aid-based narratives to a more competitive and mutually beneficial investment approach. In conclusion, Percy Koji's insights shed light on the transformative power of entrepreneurship in driving economic growth and development across Africa. By fostering a culture of innovation, collaboration, and empowerment, the continent stands to unlock its full potential and create a more prosperous future for generations to come.