<p><iframe src="https://www.youtube.com/embed/GNktc1Ppi6A" width="100%" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>The direct-to-consumer boom is coming to an end.</p>
<p>A once bustling group of companies, backed by billions in venture capital funding, saw a record year for IPOs in 2021. Now, three years later, most of those direct-to-consumer companies still don&#8217;t have a clear path to profitability.</p>
<p>Now many of these so-called DTC darlings are being forced to reevaluate their business model to survive a shifting consumer landscape.</p>
<p>Watch the video above to find out what happened to the DTC darlings of the 2010s and how the direct-to-consumer cohort is pivoting in the new decade.</p>
<p>Chapters:<br />
0:00-2:24 Intro<br />
2:24-7:48 Misadventure Capitalism<br />
7:49-11:23 The ad squeeze<br />
11:23-14:59 A vision for the future<br />
14:58 An exit strategy</p>
<p>Producer: Devan Burris<br />
Editor: Kevin Heinz<br />
Animation: Christina Locopo and Jason Reginato<br />
Supervising Producer: Jeff Morganteen<br />
Camera: Gerry Miller and Mark Aster<br />
Additional footage: Getty</p>
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Why Direct-To-Consumer Companies Like Casper

Why Direct-To-Consumer Companies Like Casper, Allbirds And Peloton Are All Struggling

<p><iframe loading="lazy" src="https://www.youtube.com/embed/FUpoUelcQjg" width="640" height="360" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>To curb the impact of overtourism and shed its reputation as a party town, Amsterdam is putting in place new rules for tourists. #CNBC<br />
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Can Amsterdam clean up its image?

<p><iframe src="https://www.youtube.com/embed/Pzg7aN0SOVM" width="100%" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>With the highest-rated programming, the priciest ad time and rights deals worth billions, the National Football League is the most valuable content in media. And now its moves onto streaming platforms like Amazon Prime Video, YouTube and Peacock are having ripple effects across the media and tech landscape. CNBC’s Julia Boorstin speaks with the NFL’s Chief Media and Business Officer, Brian Rolapp, the VP and Global Head of Sports for Amazon Prime Video, the President of Peacock, Patriots CEO Robert Kraft and other experts to learn how streaming is changing the business of the NFL and how fans watch sports in general.</p>
<p>Chapters:<br />
2:30 Chapter 1 &#8211; Power of the NFL<br />
5:05 Chapter 2 &#8211; Shift to streaming<br />
13:55 Chapter 3 &#8211; What&#8217;s next<br />
16:43 Chapter 4 &#8211; New ad formats</p>
<p>Senior Correspondent: Julia Boorstin<br />
Produced and Shot by: Andrew Evers<br />
Edited by: Amy Marino<br />
Coordinating Field Producer: Stephen Desaulniers<br />
Supervising Producer: Jeniece Pettitt<br />
Additional Camera: Eric Clark, Shawn Baldwin<br />
&#8230;</p>


How Streaming Is Changing The NFL

<p><iframe loading="lazy" src="https://www.youtube.com/embed/z-VVBZLsUzY" width="640" height="360" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>CNBC Africa puts the Focus On opportunities for mining in Africa, and embracing the power of positive disruption &#8211; coming from the 30th Mining Indaba in Cape Town.</p>


Absa Focus On Mining Indaba: Investment opportunities in Africa’s mining industry

<p><iframe loading="lazy" src="https://www.youtube.com/embed/F4mD2vRvGVQ" width="640" height="360" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>This Focus On episode looks at fostering sustainability as well as reducing operational costs within African mining. CNBC Africa&#8217;s Dewald Rademeyer spoke with Francisco Baudrand, CEO of Enaex Africa, a company that provides explosives needed to execute the blasting process.</p>


maxresdefault

Focus On Mining Indaba: Fostering Sustainability in Mining

<p><iframe loading="lazy" src="https://www.youtube.com/embed/HvYI-qtL_gE" width="640" height="360" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>Traders at Access Bank expect more buying interest today as more investors take advantage of higher yields following the mid-week Primary Market Auction. Ademola Osuntoki, Treasury Team Lead at Access Bank joins CNBC Africa for more on this.</p>


Access: Investors take advantage of higher yields

<p><iframe loading="lazy" src="https://www.youtube.com/embed/rdHicp4-WFk" width="640" height="360" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>Watch: President Cyril Ramaphosa outlines the government’s policy objectives and targets in his 2024 State of the Nation Address.</p>


President Ramaphosa delivers the 2024 State of the Nation Address (full speech)

<p><iframe loading="lazy" src="https://www.youtube.com/embed/gCaOXtNL53s" width="640" height="360" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>Rwanda&#8217;s economy is currently burgeoning, and is ranked sixth in Africa for growth in 2024. Within this context, recently at the inaugural UK-Rwanda Business Forum both nations brought together several stakeholders to explore diverse investment opportunities and partnerships between the United Kingdom and Rwanda.</p>


Rwandan diaspora’s cross-border entrepreneurial success

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How did South Korea’s Dior bag scandal unfold?

<p><iframe src="https://www.youtube.com/embed/4OZZ_R1d01Y" width="100%" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>Many homeowners in the U.S. are losing their home insurance policies. Major insurers like State Farm and Allstate are no longer offering new policies in California. Watch the full video to learn more about why homeowners are receiving non-renewal notices and what that means for the U.S. real estate market: https://youtu.be/xw8fpEpwMzA&#8230;</p>


What to do if traditional homeowners insurance becomes unavailable #Shorts

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<p>Bhutan wants to build a “mindfulness city” that will span 1,000 square kilometers, and it will be based on the kingdom’s famed Gross National Happiness philosophy. According to a masterplan, the city will feature an international airport, a health-care facility for Eastern and Western medicine and a spiritual center. #CNBC<br />
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Bhutan plans to build a "mindfulness city"

<p><iframe loading="lazy" src="https://www.youtube.com/embed/4K4P8mmJKoQ" width="640" height="360" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>CNBC Africa is in Cape Town for the 2024 Mining Indaba. In this episode of Focus On we hear from Nedbank about trends in battery minerals in Africa as well as sustainable practices to ensure responsible sourcing.</p>


Nedbank Focus On Mining Indaba: Mining Trends & Outlook

<p><iframe loading="lazy" src="https://www.youtube.com/embed/KHQJiJvmd3A" width="640" height="360" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>From the 30th Mining Indaba held in Cape Town, we put the Focus On the Richards Bay Industrial Development Zone. Topics covered include the need for good governance, enhancing the local value chain to develop Africa&#8217;s export infrastructure.</p>


Focus On: Exploring the Richards Bay Industrial Development Zone

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<p>Axe body spray existed for almost 20 years internationally, under the name Lynx, before it launched in the United States in 2002. Over the course of the next decade, Unilever’s fragrance brand captured the teenage boy market with its provocative advertising. But it began to fall out of favor, and by 2022, domestic sales had fallen to an estimated $300 million, down from nearly half a billion dollars just ten years prior. Now Axe trying to compete with high-end fragrances… can it succeed?</p>
<p>Chapters:<br />
0:00 Introduction<br />
1:20 Entering a new market<br />
3:50 Losing momentum</p>
<p>Produced, Shot and Edited by: Ryan Baker<br />
Animation by: Andrea Schmitz<br />
Additional Camera by: Natalie Rice, Ashley Turner<br />
Senior Managing Producer: Tala Hadavi<br />
Supervising Producer: Jeniece Heinz<br />
Additional Footage: Unilever, Getty</p>
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» Subscribe to CNBC TV: https://cnb.cx/SubscribeCNBCtelevision</p>
<p>About CNBC: From &#8216;Wall Street&#8217; to &#8216;Main Street&#8217; to award winning original docu&#8230;</p>


What Happened To Axe Body Spray?

<p><iframe loading="lazy" src="https://www.youtube.com/embed/zEJVZMg-VmI" width="640" height="360" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>Investors in the Nigerian equities market sustained the profit-taking momentum experienced this week despite buy-interest in BUA Foods and Airtel Africa. Analysts expect investors to continue to rebalance their portfolios in the coming days. Oyindamola Oyenuga, an Investment Research Analyst at Meristem Securities, joins CNBC Africa for an equities market update.</p>


Nigerian investors continue profit-taking

<p><iframe loading="lazy" src="https://www.youtube.com/embed/sM2ebjGioi4" width="640" height="360" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>From the 30th Mining Indaba in Cape Town, we look at the effect of at mineral export bans on investment opportunities and finding a balance between reducing mineral exports and feeding global demand.</p>


Absa Focus On Mining Indaba: Reflecting on Africa’s mining industry

<p><iframe loading="lazy" src="https://www.youtube.com/embed/OHWtE1vG3aQ" width="640" height="360" frameborder="0" allowfullscreen="allowfullscreen"></iframe></p>
<p>Investors have their attention fixed on today’s one trillion-naira T-bills auction which beats records dating back to 2001. Meanwhile, the Republic of Benin’s first dollar bond offer was oversubscribed by over six times marking a pickup in sovereign debt offerings from the continent this year. Ladi Belo, Head of Fixed Income, Access Bank joins CNBC Africa for more.</p>


Videos

Why Direct-To-Consumer Companies Like Casper, Allbirds And Peloton Are All Struggling

Can Amsterdam clean up its image?

How Streaming Is Changing The NFL

Absa Focus On Mining Indaba: Investment opportunities in Africa’s mining industry

Focus On Mining Indaba: Fostering Sustainability in Mining

Access: Investors take advantage of higher yields

President Ramaphosa delivers the 2024 State of the Nation Address (full speech)

Rwandan diaspora’s cross-border entrepreneurial success

How did South Korea’s Dior bag scandal unfold?

What to do if traditional homeowners insurance becomes unavailable #Shorts

Bhutan plans to build a "mindfulness city"

Nedbank Focus On Mining Indaba: Mining Trends & Outlook

Focus On: Exploring the Richards Bay Industrial Development Zone

What Happened To Axe Body Spray?

Nigerian investors continue profit-taking

Absa Focus On Mining Indaba: Reflecting on Africa’s mining industry

Nigerian investors focus on ₦1trn T-bills auction

News Tips

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Videos

Why Direct-To-Consumer Companies Like Casper, Allbirds And Peloton Are All Struggling

Can Amsterdam clean up its image?

How Streaming Is Changing The NFL

Absa Focus On Mining Indaba: Investment opportunities in Africa’s mining industry

Focus On Mining Indaba: Fostering Sustainability in Mining

Access: Investors take advantage of higher yields

President Ramaphosa delivers the 2024 State of the Nation Address (full speech)

Rwandan diaspora’s cross-border entrepreneurial success

How did South Korea’s Dior bag scandal unfold?

What to do if traditional homeowners insurance becomes unavailable #Shorts

Bhutan plans to build a "mindfulness city"

Nedbank Focus On Mining Indaba: Mining Trends & Outlook

Focus On: Exploring the Richards Bay Industrial Development Zone

What Happened To Axe Body Spray?

Nigerian investors continue profit-taking

Absa Focus On Mining Indaba: Reflecting on Africa’s mining industry

Nigerian investors focus on ₦1trn T-bills auction

News Tips

Advertise With Us

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